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Get Prices → 📞 0121 268 0121Offering free WiFi has become a basic expectation for cafes, restaurants and hospitality businesses in Birmingham. But most businesses are providing it through a consumer router with no separation from their own network, no data capture, and no marketing benefit. That's a missed opportunity.
A properly implemented guest WiFi system is a GDPR-compliant marketing platform that captures customer contact details, integrates with your email marketing, and gives you analytics on customer dwell time — all while delivering the WiFi your customers expect.
When a customer connects to your guest WiFi, they see a branded captive portal — a login page with your logo, colours and a message. To connect, they must either:
When a customer connects to your guest WiFi, they see a branded captive portal — a login page with your logo, colours and a message. To connect, they must either:
This creates a GDPR-compliant opt-in. The customer has actively chosen to share their details in exchange for WiFi access. Their data flows into your marketing platform — Mailchimp, Klaviyo, or any major email provider.
GDPR is not a reason to avoid capturing customer data — it's a framework for doing it correctly. The captive portal approach is specifically designed to create valid consent. The key requirements:
Telexico's guest WiFi system handles all of this automatically — the captive portal is pre-configured for GDPR compliance.
Your guest WiFi must be completely separated from your business network. A customer on your guest WiFi should not be able to see your EPOS system, your staff computers, or your management network. This is not just good practice — it's a PCI DSS requirement if you process card payments on your business network.
A typical Birmingham cafe or restaurant installation — which includes a professional access point, captive portal setup, GDPR configuration and marketing platform integration — typically costs £300–£600 as a one-off installation, plus a monthly management fee from £25/month depending on features.
Turn your free WiFi into a marketing asset. GDPR-compliant, branded, and integrated with your email platform.
Based in Wolverhampton, Telexico provides VoIP, broadband, CCTV, AI services and cyber security to businesses across Birmingham, the West Midlands and the UK. Learn more →
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"Switched our entire office phone system and broadband. The team handled everything, zero downtime. Saving over £200 a month compared to our old BT contract."
"Had failover installed after losing internet for a whole day. Assure X kicks in within seconds. Our team didn't even notice when the main line dropped last week."
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